Inspect a tracked SKU

A tracked SKU detail page gives one article enough room for its full price history, rolling competitor index, detected events, and next actions. Open it by clicking a row in the Tracked set or by following a direct SKU link such as /app/tracked/LEG-0003.

Start with the header

The header identifies the SKU, tracked seller, product title, current marketplace price, and how many competitor feeds currently match the article. It also summarises the strongest available four-week comparisons.

Choose 12 wk, 6 mo, or 12 mo to change how much history is fetched for both charts. If collection started recently, the charts begin at the earliest observation available rather than filling the requested range with assumed data.

Price history

Price history plots the observed daily list price for your marketplace and each matched competitor. Prices use step lines because a list price remains in effect until another price is observed. Detected competitor cuts, stock events, and other observations appear on the timeline when available.

Index vs each competitor

Index vs each competitor plots a rolling four-week price ratio for the same article:

  • 1.00 is parity.
  • Above 1.00 means your marketplace price averaged above the competitor.
  • Below 1.00 means your marketplace price averaged below the competitor.

The rolling series begins only after enough paired history is available. A missing line or value usually means the SKU was not matched or there were not enough days with both prices.

Two index display scales

The Brief and Tracked set use the workspace’s 100-based display index, where 100 is parity and lower values mean your price is over the competitor. The SKU detail uses the direct price ratio, where 1.00 is parity and higher values mean your price is over. Always use the parity marker shown on the page when reading the direction.

Continue the work

  • Ask twelfth about this opens a conversation using the SKU, selected range, competitor movement, and a prompt for next steps.
  • Table view replaces the visual charts with accessible daily values; choose Chart view to switch back.
  • Add to seller’s report opens Reports with the SKU’s tracked seller selected. Generate or open the seller’s report there, then preview it before sending.
  • Tracked set returns to the filtered list you opened the SKU from when that context is available.
Price position is not a pricing decision

The page shows list-price position and observed availability. Check margin, funding, sales response, and the seller relationship before recommending a change.